Have you done advertising (print, tv, billboards, Facebook, digital, etc) in the past?
I Don't Know
What were your results?
How was your experience?
How are people finding you now?
What are your goals, or what does a successful campaign look like to you (ex. calls, people in the store, increased email list, heads in beds)? What is your starting point?
Example: Goal is to have 3% of market by 2017, we are currently at 1.5%
What are you promoting (company, deals, events, etc.)?
Who are your primary and secondary competitors?
What differentiates you from those competitors?
How are your competitors advertising?
Who are you trying to reach?
Paint a picture of your ideal customer for us.
Are you looking to reach them on a national and/or local level?
Do you have a cycle in business? Seasonality? When are your high and low times/months?
Do you have any preferred places you’d like to see an ad for your company?
Do you have any social media accounts? If yes, which ones?
What is your monthly budget?
Do you have a set customer acquisition cost?
I don't know
What is your set customer acquisition cost?
Who will produce the creative assets?
The James Agency will
I don't know, I would like recommendations on how to proceed
8100 E. Indian School Rd. #201
Scottsdale, AZ 85251
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