Digital Marketing Archives | The James Agency

Posts in Digital Marketing

How To Make a Rich Media Ad In Google Web Designer

November 20th, 2017 Posted by Digital Marketing, Graphic Design, Web Design 0 comments on “How To Make a Rich Media Ad In Google Web Designer”

In my first Google Web Designer post, we went through a basic introduction into the program as well as the step-by-step process for creating a simple animated ad. This time we are going to get a little more in-depth …

Tips and Tricks to Using Google Web Designer

November 10th, 2017 Posted by Digital Marketing, Graphic Design 0 comments on “Tips and Tricks to Using Google Web Designer”

Have you been using Google Web Designer to create banner ads? Until starting at The James Agency, I hadn’t even heard of it! For those reading who don’t know, Google Web Designer is an application used to create HTML5 advertisements …

The Current State of Email Marketing

November 2nd, 2017 Posted by Digital Marketing, Uncategorized 1 comment on “The Current State of Email Marketing”
It’s almost 2018. Should I still be focusing on Email Marketing?

With the prominence of social media, pay-per-click advertising and websites, is email marketing still a thing? The increase of social media caused many to predict the end of email …

What is The Zero Moment of Truth (ZMOT)?

August 14th, 2017 Posted by Digital Marketing 0 comments on “What is The Zero Moment of Truth (ZMOT)?”

Let’s be real – marketing got hard.

The marketing technology landscape has become a digital arms race of tools and technology leaving many brands and businesses feeling overwhelmed on the battlefield of impression share, reach, frequency and yes, conversions.

Not …

April Marketing Munchies

April 11th, 2017 Posted by Digital Marketing, Graphic Design, In case you missed it..., Public Relations, Social Media 0 comments on “April Marketing Munchies”

Check out some of the most recent and trending marketing, advertising and social media news in the industry! 

6 Branding Mistakes Undermining Your Company’s Image

Branding is key when it comes to your company. Get ahead of the game and …

Five Books That Make Us Better Marketers

December 9th, 2016 Posted by Digital Marketing, TJA Culture 1 comment on “Five Books That Make Us Better Marketers”

Five Books That Make Us Better Marketers

We’re about to take a much needed break over the holidays, which is the perfect time to catch up on some reading. Our team is always trying to learn more about marketing and …

a basic sales funnel

9 Digital Marketing Hacks Business Owners Can Do Today

July 20th, 2016 Posted by Digital Marketing 0 comments on “9 Digital Marketing Hacks Business Owners Can Do Today”

Being a business owner means you’re forced to wear many different hats. Some of these hats fall way outside of your comfort zone, and digital marketing is usually one of them.

Digital marketing has long been a practice best left …

Pokemon Go and Dallas

How to Boost Business With Pokémon GO

July 14th, 2016 Posted by Digital Marketing 0 comments on “How to Boost Business With Pokémon GO”

If you don’t know what Pokémon GO is you’ve been living under a rock for the past week.

Let me try to explain.

Pokémon is a Nintendo owned franchise which was released on Gameboys in the mid-90s. In the original …

How to Perform an SEO Audit

May 18th, 2016 Posted by Digital Marketing 3 comments on “How to Perform an SEO Audit”

Search Engine Optimization (SEO) has played an essential role in the growth and sustainability of businesses since the first search engine launched in 1990. It’s been reported that 60% of consumers begin their product research on a search engine, up …

5 Things our Digital Marketing Specialist Learned at SXSW

March 16th, 2016 Posted by Digital Marketing 2 comments on “5 Things our Digital Marketing Specialist Learned at SXSW”
The Biggest Problem Isn’t Content – It’s Context

Right now businesses across the globe are struggling with content shock – the point at which the resources required to produce an ever increasing amount of content is greater than the return. …

Marketing Munchies

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